ServEngine Lab

SEO Ain’t Magic: It’s How You Get Found, Plain and Simple.

By Todd E Jones | July 25, 2025

After 15+ years in digital marketing, I’ve learned that SEO isn’t magic – it’s honest hard work, strategy, and consistency. You can’t just flip a switch and expect results. And while SEO has evolved rapidly in recent years, the formula for small business success remains the same: do the right […]

Micro Case Study: From DIY Frustration to Online Growth

By Todd E Jones | July 21, 2025

When this client approached me, she felt frustrated and stuck with a website that wasn’t working — broken functionality, poor design, and no clear visibility online. She was doing it all herself but couldn’t fix the technical issues or get traction. I rebuilt her website from the ground up — […]

Four tips to help generate traffic for your website

By Todd E Jones | October 26, 2023

Having a website is like having a physical location somewhere in town. How are you going to get people into the doors of your business? How are you going to get people to come to your website? People coming to your website is known as website traffic, which I have […]

Podcast: Core Marketing Message

By Todd E Jones | October 11, 2023

Transcript: (automatically generated)    Hey everyone, and welcome to the local Digital services podcast. This is going to be roughly 5 minutes as I talked about a core marketing message. Now this has multiple different names. Some will call it a brand message brand message strategy. You may hear a […]

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